Reflective Summary (Our Online Identity)

Comment 1 – Guo Yixin
Comment 2 – Patrick Wong

The debate on digital identities appears to be a rather intensive one.
But I have to say that the discussions on my blogpost and those on Yixin’s and Patrick’s
had led me to change my view and standpoint slightly.

Beforehand, I was rather adamant that a person should minimise the creation of
multiple digital identities as it can lead to an air of mistrust and lack of integrity.
Of course, this definitely still hold true and appears to be the norm that the internet is going towards.
Facebook is one example of an online social media giant that is trying to enforce this by deleting accounts that are fictitious.

I do still agree that having too many accounts or personas can lead to a negative effect in the long run.
It is never a pretty sight when the identity we are trying hard to keep secret becomes revealed.
But multiple identities can also be a double-edged sword.
While the disadvantages are numerous, the advantages of it are also there for us to make use of.

Take mine for example.
In my blog and comments, I had already expressed how I had on purpose,
kept identity differentiation to a minimum.
And that the information I give out online had been vetted vigorously.
All might seem well at first glance and one might even say that I have a pretty good handle on it.
But the truth is… I had basically dug a grave for myself. (Figuratively speaking, of course.)
Since my employers and friends gets the same information about me online, there are no secrets.
I had neglected to draw a line between my personal and professional personas.
This means that my current/future employer will be able to dig up quite a bit of dirt on me. (Not too much, i hope…)
I had, by my own hand… destroyed quite a few potential job opportunities. (Being dramatic, i know.)
The advantage is that differentiation could help to filter information to the intended audience.
(Which is something i did not make use of. Hopefully over time, I will get to rectify this.)

Multiple identities is thus not always bad.
But we must take care on what information we reveal.
You’ll never know who’s looking.


Our Online Identity


In this time period where our lives are largely tied to online interactions,
digital identity has become an issue.
Should we maintain anonymity online or ensure authenticity?
And whichever one we choose, can we enforce that?
And for either of the two camps, depending how you choose to look at it…
Is it really all bad?
Or are there two sides to the coin?

Our digital identity is crafted through a period of time, through repeated use of the internet.
Through the internet, we can unknowingly create multiple digital identities.
Whenever we log on to a website, whenever we divulged our personal details online…
Social networking sites such as Facebook, Twitter, Blogs etc…
All of these creates a digital footprint and contribute fragments of who we are…
These fragments combine to create a more accurate profile and inform whoever is looking at it on our true offline identity.
This could pose multiple issues for the average user who might want a distinction between the two.


Whilst this might appear to be a problem for the end-user,
the availability of digital identities is akin to a treasure trove for the business owner.
This wealth of information (buying patterns, interests etc) allows them to identify potential consumers,
target them and advertise according to what their digital identity reveals.
But as always, when taken to the extreme…
it can be annoying to the end-user as it might seem to be a severe lack of privacy.
The user can of course try to stay anonymous by staying away from the internet but honestly,
modern society and businesses is hugely integrated into the internet.
The little things we do (shopping, credit card payments, surveys etc)
all only serve to contribute little by little to the digital identity.

So is it really all bad?
A part of our privacy might seem to be chipped away…
But is it detrimental to our daily living?
Is there any way to prevent the formation of our digital identity other than becoming a hermit?

There is also the issue of purposely maintaining multiple identities.
Having different online personas allow us to represent ourselves in different environments.
We can have one for work which is separate from the one we use with our friends.
While distinction might seem like a good idea, it then lends to the problem of authenticity.
Through a simple search, the different personas can be easily found out by whoever is interested.
Depending on who is looking, multiple personas can raise questions about credibility and create trust issues.


There are also those that argue that online interactions should be anonymous as it was when it first started out.
Anonymity allows the user to be free and use the internet whichever way they desire.
Anonymity also helps ensure security from potential digital theft.

In closing, I’ll like to offer a suggestion…
Since it has already been established that it is hard to enforce anonymity,
we should then try to have that is close to our offline identity and limit how much information we provide online.





Manage Your Identity
Internet Society. (n.d.).
Retrieved November 3, 2015.

Online identity: Is authenticity or anonymity more important? (n.d.).
Retrieved November 3, 2015.

Costa, C., & Torres, R. (2011). To Be or Not to Be, the Importance of Digital Identity in the Networked Society.
Retrieved November 3, 2015,

7 Steps To Building Your Online Identity. (n.d.).
Retrieved November 3, 2015,

Online identity. (n.d.).
Retrieved November 3, 2015,

Moving your online identity. (n.d.).
Retrieved November 3, 2015,

O’Neill, E. (2015, October 28). Social Media Is Not Real Life on Instagram.
Retrieved November 3, 2015,

Reflective Summary (Visitor? Resident?)

Comment 1 – Guo Yixin
Comment 2 – Easter Lim

After looking through my post and those of Yixin and Easter, I realised that mine appears to be rather lacking in personal views and input.
My writing style seems to be very formal and academic.
In such a medium(Blog), it is perhaps better suited to the usage of a more informal writing.

From their post, I’ve also come to see “Residents” differently.
Rather than saying they became how they are because they were ‘born’
(being exposed to technology and internet since their childhood) into it…
It would help to delve into their psyche and attempt to understand them.

I once commented to a classmate that she is spending too much time on her handphone and should interact with us who were next to her.

Well… guess what she said to me?

“It’s because you have no life.”

What a shocker!
Shouldn’t it be the other way around?!
But then it got me thinking. Really hard.

I was brought up in an era(1983 baby) where the usage of internet wasn’t as pervasive as it is now.
I grew up under the impression(…and rightly so, if i might add) that REAL human interaction is done face-to-face and not through an electronic device.
But my classmate? She doesn’t know better.
She(1994 baby) grew up in a time where the use of internet was already integrated into everyday life by the time she started making friends(around 6 years old?).
All she knows is that human interaction is done through a digital medium and social media.
Perhaps to her, she finds it more comfortable communicating without the stress of human interaction.
Intonation, emotion, body language etc could be stress factors for her and others similar.
Such could be the reason why the younger generation are predominately “Residents”.

(300 Words)

Visitor? Resident?

The past 20 years has seen an increasing use of the internet and accompanying software.
This is an inescapable fact as globalisation continues and the world keeps getting smaller.
Digital literacy is a skill that most of us need to be at adept at in order to keep pace with the rest of the world. Businesses, schools, social circles etc have now seen a transference of their presence and means of interaction into cyberspace.

Visitor and Resident
White, D. S., & Cornu, A. L. (2011) brought up the idea that when it comes to digital usage, we can be broadly categorised into Visitors and Residents.
10 years prior, Prensky (Prensky, 2001) proposed the idea that we are either Natives or Immigrants.
This idea was based mainly upon the idea of birth where he posited that those of us that were born into the era of widespread internet use will naturally be adept at it and those that are not will have difficulty at the adaptation of it.

The “Visitor and Resident” idea builds upon this without outrightly opposing it.
In short, the idea is that the users of the internet can be grouped into either Visitors or Residents.
Visitors being those that uses the internet only when needed. They are reluctant to leave behind a digital footprint (such as on social media) as compared to the Residents.
They mainly uses the internet for work usage and might have a different profile for dealing with online interaction. For example. the user might have an online profile for work usage(LinkedIn) but when it comes to his private life, have an adverse reaction to social media(Facebook).
Residents, on the other hand… are much more comfortable with online interaction. The lines between online and offline interaction had been blurred to the point where they can have social interaction with their friends in lieu of meeting up face-to-face. They generally have no qualms about their online identity or safety.

Personally, I see myself more as a Visitor.
Like a Visitor, I believe that offline interactions are more meaningful and fulfilling as compared to online ones. If given the chance, I would rather be offline than online.
I use social media heavily but audit the content vigorously.
I have a fear of online security but believe that maintaining digital profiles are inevitable in this time and age. If we don’t keep up, we will be left behind.

(397 Words)


Bennett, S, Maton, K, & Kervin, L. (2008) “The ‘digital natives’ debate: A critical review of the evidence,” British Journal of Educational Technology

Prensky, M. (2001) “Digital natives, digital immigrants,” On the Horizon,%20Digital%20Immigrants%20-%20Part1.pdf

White, D. (2008) TALL blog. from

MAN2049 Digital Profile – Self Test (Start of module)

-Accessing, managing and evaluating online information-
For starters, I would rate myself a 3.
I’m tempted to go for a 4 but I know there’s definitely room for improvement.
In academic studies, good referencing is of the utmost importance.
Sources must be checked and double-checked vigorously for truths and untruths.

-Participating in online communities-
Definitely a 4.
If by online communities, we mean social media… then yeah.
Joined Facebook 2007
Joined Twitter 2009
Joined Instagram 2012

-Building online networks around an area of interest-
Sad to say, this is an area I’m lacking in.
By the end of this module, I hope that I will have a better understanding of the hows.

-Collaborating with others-
If there is a zero, I would definitely rate it so.
I do understand that in the field of marketing, collaboration (both online and offline) is detriment to success.
Therefore, I will try my best to improve in this field.

-Creating online materials (text, audio, images, video)-
I do some elementary editing skills.
I used to do quite a bit of photography and edits.
Audio, Video… not so much.
Definitely place for improvement

-Managing your online identity-
Before I embarked on this undergraduate course, I was a civil servant for 10 years.
I learnt through the hard way that nothing online is private.
People can, and will judge you based on your online posts and identity.
Great care must be given to the crafting of our online identity.

-Managing your online privacy and security-
It’s safe to say that in cyberspace, nothing is secure.
Information is basically, a free-for-all if you have the know-how.
I’ve been very careful thus far not to post any sensitive information or photos online.
The way I see it, you run less of a risk if you don’t expose yourself to it.